The Iron Set With No Tour Tax

Three reasons

Three reasons the 01 costs £830 less without costing you performance

Reason 1

You get the same modern construction.

The thin face of a Caley hollow-body iron, straight on

A hollow body with a thin face, which is what every game-improvement iron on that shop wall is built around. Bigger sweet spot, higher launch, and it stays playable when you catch one off centre.

What that means for you

The ones you catch a groove low stop coming up thirty yards short.

Reason 2

You get the same premium components.

The KBS band on a Caley shaft, close — KBS Tour shaft

A Lamkin Crossline grip, close — Lamkin Crossline grip

KBS Tour shafts and Lamkin Crossline grips. Not lookalikes, not house brands. The same suppliers the big names use, because there are not many of them and everybody buys from the same places.

What that means for you

Nothing in your hands is the cheap version of anything.

Reason 3

You do not pay for a tour contract.

No player contracts. No staff bags. No retailer taking a margin, and no distributor taking one on the way through. We build the clubs and we sell them to you.

What that means for you

£830 stays in your pocket and the golf club is identical.

Two more reasons

Two more reasons the 01 is not the same as buying cheap

Stephen at the bench, a shaft in the clamp and a club in progress

Bonus reason 1

It is hand-built, not assembly-lined.

Every set is built by hand by Stephen, our master builder, in a workshop just outside North Berwick on East Lothian's golf coast. Decades in the trade. Shafted, gripped, weighed and checked by a man who has been doing it long enough to spot what most people would miss.

Bonus reason 2

You can ring the man who built it.

A direct line to Ryan and to Stephen, and an answer inside two working days. Try that with a company that sponsors a tour.

On the course

Where you will notice it

170-yard approach

A Caley 01T iron sitting down in thick rough

Out of the rough

A Caley iron on a tight lie on the links

Off a tight lie

A Caley 01X held up against a windy hillside sky

Into wind, real weather

The receipt

Where £830 of your last iron set went

A premium set on the shop wall is £1,379. Here is what you are actually buying:

£549

is the golf club.

Steel, head, shaft and grip. It is what we charge for exactly that.

£410

goes to tour and sponsorship.

Player contracts, staff bags, the golfer you watched on Sunday.

£300

goes to retail margin.

Rent, shop staff, the bay where you hit six balls into a net.

£120

goes to packaging, distribution, marketing and overheads.

£830 of that price has nothing to do with golf. We call it the tour tax, and you do not pay it here.

Of a £1,379 iron set £830 has nothing to do with golf

The value stack

Everything you get for £549

The seven-club Caley iron set in the bag — The iron set

The Caley 01X Utility Iron — 01X Utility Iron

The 01 or 01T Iron SetSeven clubs, 4 through pitching wedge

A comparable set retails at £1,379

The 01X Utility IronThe club most golfers reach for off a tight lie

Worth £139Free

A Caley towel

Worth £14.99Free

The 7-iron testSixty days on the course to change your mind

Included

A direct line to Ryan and to StephenThe people who built it

Included

Same-day dispatchOn stock sets ordered before midday

Included

Total value ~~£1,532.99~~You pay £549

Get my 01 Iron Set · £549

Free 01X utility iron and towel worth £154 · 60-day returns · Scottish owned

The 7-iron test

60 days. Buy the set, hit the 7-iron, send it back if it is not for you.

We are confident enough in the 01 to let you test it the only way that counts, which is on a golf course, in real weather, for two months.

Order the set. Take the 7-iron to the range on the first dry day. If it is not launching higher, feeling better off the face and holding greens, send the set back inside sixty days for a refund or store credit. No reason needed.

Sixty days is long enough for eight or nine real rounds. Any fitting bay gives you six balls off a mat.

Get my 01 Iron Set · £549

The challenge

The moment your 01 arrives, take the 7-iron test

Put three balls down.

Ball one

On the fairway

A good lie, the shot you expect to hit well.

Ball two

Sitting down in the rough

The one where the sole and the launch have to do the work.

Ball three

On a tight lie

Bare, firm, nothing under the ball.

Take your normal swing at all three. Do not change anything.

Then look at where they finished, and at what you paid.

Side by side

Caley vs big brands

Row	Caley	Big brands
Price per iron	£79	£178 to £197
Set of seven	£549	£1,249 to £1,379
Design	Modern hollow-body	Modern hollow-body
Components	Premium components	Premium components
Build	Hand-built outside North Berwick	Assembly line, overseas
Customer service	Direct line to Ryan and Stephen	No way to reach them
Guarantee	60 days, try the 7-iron	No guarantee
Delivery	2 to 3 days in stock	Varies
Included	£154 of kit, free	Nothing
Tour money in the price	None	Yes
Who you're supporting	A challenger brand	A faceless conglomerate

Competitor prices checked at American Golf, 4 September 2026. Custom-fit price per club, multiplied by seven for a 4 to PW set.

Get my 01 Iron Set · £549

Free 01X utility iron and towel worth £154 · 60-day returns · Scottish owned

A different kind of golf company

Caley is a different kind of golf company

Ryan in the Caley workshop, boxed sets stacked behind him

The traditional model asks you to pay for a tour team, a distributor and a shop before it asks you to pay for a golf club. We do the opposite. We design the irons, build them by hand in Scotland and sell them to you directly, and the price is what is left when nobody is sponsoring anybody.

Seven clubs, 4 through pitching wedge, hand-built in a workshop outside North Berwick and sold direct. You pay for the golf club. You do not pay for the tour contract, the retailer's rent or the marketing department.

Premium clubs. Direct prices. No compromise.

Get yours

The iron set with no tour tax.

Seven clubs, hand-built in Scotland, sold direct. Pick the 01 or the 01T, pick your shaft, and the free kit goes in the order with it.

01 Iron Set

The iron set with no tour tax. Seven clubs, hand-built in Scotland, sold direct.

Stop leaving approach shots short without swinging any harder
Keep the off-centre ones playable, because the sweet spot is bigger than the one in your bag
Get it up in the air and hold more greens
Pick your shaft and have it dispatched the same day
Sixty days on the course to decide, not six balls in a shop
Pay for the golf club and nothing else

~~£1,379~~£549£1,379 is a comparable set on the shop wall today, checked 4 September 2026.

7-iron at 30 degrees, 3.4mm offset, 79.5mm blade, 8mm top line, D2 swing weight. KBS Tour Lite shafts, Lamkin Crossline grips. Built for mid to high handicaps.

KBS Tour Lite Regular Most golfers Regular flex. Stock build, ready to go. £549 KBS Tour Lite Stiff Stiff flex, for faster swings. Stock build, ready to go. £549

Something went wrong adding the set. Try again, or open checkout with the 01 set and we will add your free kit before dispatch.

Free 01X and towel worth £154 Same-day dispatch 60-day returns Secure checkout

In the order, free

01X Utility IronThe club most golfers reach for off a tight lie ~~£139~~Free

Caley Golf TowelClips to the bag ~~£14.99~~Free

4.83 from 2,892 reviews Trustpilot 4.5 / 291 A top performer in MyGolfSpy independent testing Scottish owned

From Caley golfers

4.83 from 2,892 reviews

Real quotes from the Caley product pages, names and handicaps as given.

“I changed my irons from Ping to Caley. I played a two day competition straight after receiving them and played under par both days. My handicap was cut by 1.5 so I'm well pleased.”

Arthur TempletonVerified buyer

“Was looking at the P790s but thought I'd give these a punt and so glad I did. Actually prefer the look of these and feel amazing.”

Patrick Steed18 handicap

“They do what they say on the tin. When I get hold of them they have added at least 20 yards.”

George NichollsVerified buyer

“No more shanks and I'm even hitting a 5 iron off the deck. I'm now landing on more greens.”

Caley 01 ownerVerified buyer

“Look great, feel great. It's my golf that's not.”

Malcolm WatersCorby

“You'd have thought the Caley clubs were the long established make.”

James Addy10 handicap

“It's not a cheap product, it's a proven premier product that will improve your game.”

Darren McCrae15 handicap

“Caley irons tick every box. Looks, quality, feel, forgiveness and the cost. Simply unbeatable value.”

Richard Crocker6 handicap

“Only a casual golfer, clubs 30 plus years old. I ended up having one of my best rounds ever.”

Paul MayVerified buyer

Questions, answered

Everything the buyer checks last.

Which set, why the price, fitting, delivery, returns, and the specs of both sets.

Which set should I get, the 01 or the 01T?

If you play off 15 or more, the 01. It's the more forgiving of the two and it launches higher. If you play off single figures or low teens and you want a shorter blade and a thinner topline, the 01T. Both are £549, so we've no reason to steer you either way.

Why are they so much cheaper?

No tour contracts, no retailer, no distributor. See the breakdown above. It's the only reason.

Do I need to get fitted first?

Not for these. The £549 set is a stock build. You choose your shaft, we ship it, and you get sixty days on an actual golf course to decide.

How long will they take to arrive?

Stock sets are dispatched same day if you order before midday, Monday to Friday, and UK mainland delivery takes up to two working days. Custom builds are made to order and take longer.

What if they are not for me?

Sixty days. Buy the set, hit the 7-iron, and if you are not getting on with them send them back for a refund or store credit. No reason needed.

Are they legal for competition?

Yes. Fully conforming.

Specifications

01 Iron Set, £549. Seven clubs, 4 through pitching wedge. Hollow body with a thin face, KBS Tour Lite shafts, Lamkin Crossline grips. Built for mid to high handicaps. 7-iron 30 degrees, 3.4mm offset, 79.5mm blade, 8mm top line, D2 swing weight.

01T Iron Set, £549. Same seven clubs, players distance version. Shorter blade at 75mm, thinner 7mm top line, 2.4mm offset, narrower sole. KBS Tour shafts. Built for mid to scratch.

01X Utility Iron, worth £139. Free with every stock set, in the flex that matches your irons.

Shipping and returns

Same-day dispatch on stock sets ordered before midday, Monday to Friday. UK mainland delivery up to two working days. Sixty days to return the set for a refund or store credit, no reason needed.

Last word

Seven clubs. Sixty days to disagree.

You already know what the set on the shop wall costs. Now you know what is in the price.

~~£1,379~~£549£1,379 is a comparable set on the shop wall today.

Get my 01 Iron Set · £549

Free 01X utility iron and towel worth £154 · 60-day returns · Scottish owned